Content Development

Content Development for Trade Shows

Smart Content Creation for Events

Compelling Content Creators

Every digital experience, event, or booth has a story to tell.

And whether you’re a large company that’s well established or a startup that’s just finding its footing, we take the time to understand your brand and goals to tell a unified brand story through every content touchpoint.

Our experienced team knows what it takes to create compelling content for the unique event landscape; we understand how to engage savvy professional audiences, convey the benefits of complex offerings, translate data into useful insights, and spark action.

For 25+ years, TPG’s creative team has provided event-related content development to bring brands to life, communicate unique value, and enhance training programs.


Our content development services include:

  • Event themes, taglines, and communications
  • Marketing campaign development
  • Trade show presentations and demos
  • Keynote speech writing
  • General and breakout session scripting
  • Talking points and Q&A for panels
  • Marketing and sales collateral materials, including brochures, detail aids, sales tools, and case studies
  • Copywriting for pre-, at- and post-event-related marketing materials including emails, landing pages, ads, and organic and paid social posts
  • Visual content creation for PPT decks and presentations, data visualizations, charts, and more

“You Have Good Words!”

This isn’t the typical heart-pumping, pride-inducing praise you’d generally shout from the mountaintops.

However, coming from a leading medical manufacturing client who has long struggled to deliver their important message “just right,” it is the highest compliment.

It sums up the feeling felt when a copious amount of information has been honed to the precisely right message in a creative and “ear-catching” way.

Our seasoned storytellers have an impressive track record of distilling vast amounts of existing information into concise, palatable pieces of content to support your brand experience.

Content Development - “You Have Good Words!”

“Working with TPG Event Marketing has been fantastic!
We truly have been allowed to dream together, and TPG implements that dream.”

Nina Bryson

Advertising Manager, Honda Power Equipment

Content Development - A Fresh Perspective for Existing Event Content

A Fresh Perspective for Existing Event Content

There’s nothing more off-putting to audiences than seeing the same old boring materials.

Whether your event content needs a facelift, a complete overhaul, or creation from the ground up, our team of creative wordsmiths collaborates with your team to tell your story, in your way, with a tone, style, and delivery method driven by you but perfected by us.

Great Stories Told Through Great Content

Our experienced content creators are masters at identifying your goals and developing trade show and event-related content to amplify your story.

Discover How