Strategies organizers can use to alleviate some of the stress that overwhelms many exhibitors when planning a virtual trade show.
As trade shows return, rules for booth staff etiquette & social engagement are changing. Here are tips to navigate the new guidelines while still making a great impression on attendees!
A year of working from home has not only taught us productivity skills, it’s taught us about life. Tips and reflections from Team TPG.
Speaking at a live event is much different from speaking on camera. Someone who thrives on audience reaction while speaking live, may not feel at ease in front of the small screen.
If you build it, will they come? Six strategies for promoting your virtual event to generate anticipation and excitement, and drive audiences to the big event.
The world has turned upside down. Because of the Covid-19 crises, businesses were thrown into a whole new world. That world was the world of virtual events.
Companies have been scrambling to pivot from onsite to online. Here’s what we’ve been doing to serve our clients based on their needs and how they want to tell their brand stories during transitional times.
TPG’s Jean Howard is featured in Exhibitor Magazine. She provides tips on how to navigate the strict codes governing healthcare exhibitors at trade shows.
To say that the trade show industry has been hit hard by the Covid-19 crisis would be an understatement. We […]
As the threat of the COVID-19 virus increases and the world around us keeps changing, it is important to focus […]
TPG is celebrating the 25-year milestone of incorporation as a turnkey trade show and event marketing company. We are proud […]
The trade show is over. Optimistically, the booth was packed. Lead goals were met. You visited with current customers and […]